Alabama Power names new president, CEO
By Gary Lloyd
BIRMINGHAM — The Alabama Power Board of Directors has elected Mark A. Crosswhite as the new president and CEO of the company, effective March 1.
Crosswhite also will join the board of directors of Alabama Power.
Crosswhite succeeds Charles McCrary, who is retiring after more than 12 years as the company’s leader. McCrary will remain chairman of the board of directors of Alabama Power until May 1, when Crosswhite is expected to assume the role.
“It is an honor to rejoin the ranks of the 6,700 employees of Alabama Power who, for more than a century, have been dedicated to serving communities across our state,” Crosswhite said.
Crosswhite, 51, returns to Alabama Power from Southern Company, Alabama Power’s parent, where he served as chief operating officer. In that position, Crosswhite oversaw Southern Company’s operations organization, which includes generation, transmission, engineering and construction services, system planning, research and environmental affairs, fleet operations, and trading. He also had responsibility over wholesale energy providers Southern Power and Southern Wholesale Energy.
Crosswhite first joined Southern Company in 2004 as senior vice president and general counsel for Southern Company Generation. Crosswhite first joined Alabama Power in 2006 as senior vice president and counsel, where he oversaw the company’s legal matters. In 2008, he was named executive vice president for external affairs at Alabama Power, where he directed regulatory affairs, economic and community development, public relations, environmental affairs, and governmental affairs.
Crosswhite served as president and chief executive officer of Florida-based Gulf Power, also a Southern Company subsidiary, from 2010 until 2012.
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