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New Clay boutique is Symply Unique

By Tanna Friday


CLAY – Local boutique owner and fashionista, Valencia Peterson, is excited to share her passion for fashion with the Clay area.

Peterson has always had an eye for fashion and after working in the corporate world for more than 20 years, Peterson decided to take a leap of faith and open Symply Unique Boutique. The boutique features her very own custom and handmade jewelry along with trendy and edgy fashions which all have a unique touch of femininity.

“I try to include multiple styles to fit multiple personalities,” said Peterson. “I don’t want to target one group of people because everyone has a different fashion sense. I have included sizes ranging from small to XXXXL.”

Peterson opened her boutique, located at 5239 Old Springville Road, in April with a purpose to be unique in the community. In fact, that is what sets her boutique apart.

“The name for this boutique sprouted from myself and oldest daughter,” said Peterson. “We were sitting down together to brainstorm names for my jewelry business. My daughter said that I create unique pieces of jewelry, so we came up with the name Symply Unique Boutique. We changed the spelling of simply to make the name unique as well.”

The uniqueness of Peterson’s boutique extends further than the name with the long-term goal of encouraging women.

“My vision for the boutique is to bring out my passion for fashion,” said Peterson. “After building my brand and growing the business financially, I want to reach out to women and children centers that have displaced families providing needed encouragement to women who are striving to better themselves.”

Peterson envisions providing full makeovers to women who are trying to get back on their feet through the centers.

“Say, for instance, they know a woman who is really striving to do better for herself by way of job interview needing that extra push or encouragement,’ she said. “I want to be the one to help.”

Although Peterson is still finding ways to make this happen, she is already reaching customers who need fashion advice.

Symply Unique Boutique is open Monday through Saturday from 10 a.m. to 6 p.m. For more information, you can follow the latest shipments and trends on the Symply Unique Boutique Facebook page.

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